Knowledge Center
Q1 - Unlock AI Potential for Your Website
Recently, a client whose website I built (and is currently ranked #1 on Google for the terms we optimized her site for) reached out to me asking about AI.
She said she had received a new client inquiry from someone who found her via ChatGPT. That was a first!
Here's how that exchange went.
Don’t Hide Behind Policy. Lead With People
3 Hot Tips for handling tough client conversations while staying
service-first and honoring your boundaries. Community and connection matter more than ever.
Avoiding Toxic Professional Partnerships
Solopreneurs - those of us who work independently and therefore choose to wear all the proverbial business hats - really have to need someone else's skill set before we engage them to work with us. It’s nerve wracking to bring someone else in a project so personal.
That’s why reliability in this professional relationship isn’t just about showing up (like me missing my appointment), when working with another solopreneur it’s about accuracy, communication, and showing up with purpose.
Your Passion Needs a Job
Solopreneurs have a remarkable opportunity to chart their own path, especially in unconventional spaces. Consider how many jobs exist today that didn’t 30 years ago! There's opportunity for your passion and personality to have a job as much as your skills and experience.
Entrepreneurship is a Mindset
The world of solopreneurship is growing exponentially. What we openly discuss at dinner with our daughter is the mindset of conducting business with integrity and constant adaptability. Where my grandparents were a little more renegade 75 years ago for going it alone instead of working for others, today it’s the safest mindset for security.
The Pursuit of Purpose
People don’t spend their money haphazardly, so why would we work that way? These days, consumers make purchasing decisions based on factors like a brand’s social values, authenticity and transparency. As self-reliant visionaries, we get this intuitively.